These Numbers Have Faces Identity

2013 • Identity Design, Rebrand, Print design, Web Design

These Numbers Have Faces needed an update. The brand was about 5 years old and hadn't aged well. It was very youth oriented and masculine. The goal was to appeal to an older, more mature audience and create a brand that would last well into the future. Although the organization wasn't ready to make a large change, through subtle tweaks we were able to refresh and relaunch a new logo, mission, vision and website. Also, I created a brand manual to guide the future creative outlets of the brand. 

 

The old logo

The old logo

The new logo

The new logo

The old website

The old website

The new homepage

The new homepage

The new mission page

The new mission page

An updated newsletter design to inform and inspire donors

An updated newsletter design to inform and inspire donors

New business cards

New business cards

Relaunch mailer

Relaunch mailer

Brand Manual

Brand Manual

Brand Manual

Brand Manual